AI Strategy & Corporate Training
The complete AI transformation journey
Your team has more capacity than you realise. AI unlocks it. Justin designs and delivers training programs that build lasting capability, designed to close your organisation's Ambition Gap.
The Journey
From strategy to transformation
Each step builds on the last. Start wherever makes sense for your organisation.
AI Strategy
Decide your direction and plan
Where do you start? Which platforms? What governance? How do you measure success? AI Strategy sessions help leadership teams make informed decisions about their AI direction, platform choices, investment priorities, and the roadmap that gets them there.
Deliverables
- •AI maturity assessment and platform recommendations
- •12-month AI roadmap with prioritised use cases
- •AI governance framework and risk register
Outcomes
- •Clear strategic direction and executive alignment
- •Reduced platform sprawl and licensing waste
- •Measurable AI ROI baseline and KPIs
Exec AI Catalyst
Leaders learn first
Some of the best ideas in your organisation that are most likely to move the needle are resting in the minds of your executive leadership team. This team needs to learn everything first because they need to effectively lead their teams, but also to activate the strategic ideas that only they can see.
Deliverables
- •Half-day AI executive immersion workshop
- •Personal AI workflow setup for each leader
- •Strategic AI use case identification per function
Outcomes
- •Executive AI fluency and credible leadership
- •Top-down sponsorship that unblocks adoption
- •High-impact AI opportunities surfaced early
AI Town Hall
Launch the AI program company-wide
An opportunity to set the tone for the entire business. Reduce the fears and concerns. Flip the misconceptions. Get everyone on board, excited, empowered, and ready to start using AI. This is where the cultural shift begins.
Deliverables
- •Company-wide live AI keynote and Q&A
- •Live AI demonstrations relevant to your industry
- •Internal AI launch communications kit
Outcomes
- •Reduced fear, resistance, and AI anxiety
- •Shared organisational language and AI vision
- •Immediate spike in AI adoption and curiosity
AI Accelerator Program
Full team capability building
This is how people go from dabblers and curious into fully capable. A structured program, usually delivered over two half-days, specific to the platform your business is using: Copilot, ChatGPT, Gemini, Claude, or a multi-platform approach. 100% of participants will be using AI effectively in their work the very next day.
Deliverables
- •Two half-day platform-specific training sessions
- •Prompt library and reusable workflow templates
- •Hands-on practice and skill assessment
Outcomes
- •100% of participants using AI the next day
- •5 to 15 hours per person, per week saved
- •Embedded AI capability across the workforce
Discipline Deep Dives
Go deeper, build agents, design workflows
Once the foundation is in place, this is where the real competitive advantage emerges. Discipline-specific sessions that identify greater opportunities, build custom AI agents, and design specialised workflows for marketing, finance, operations, HR, legal, and more.
Deliverables
- •Function-specific AI workflow blueprints
- •Custom GPTs, Copilot agents, or Claude projects
- •Department-level AI playbook and standards
Outcomes
- •Department-level productivity gains of 30 to 60%
- •Repeatable, governed AI workflows across teams
- •Competitive advantage from proprietary AI assets
Special Projects
Bespoke AI solutions
Some challenges require a tailored approach. Special projects range from AI-powered website rebuilds to automated content pipelines, competitive intelligence systems, and customer experience automation. Scoped and delivered to your specific needs.
Deliverables
- •Scoped AI solution design and build
- •Integration with existing tools and data
- •Documentation and internal handover
Outcomes
- •Automated workflows that compound capacity
- •New revenue streams or cost lines unlocked
- •Internal team enabled to maintain and extend
Trusted by 150+ organisations to build AI capability
For Leaders at the Bleeding Edge
Executive 1:1 Coaching
Intensive personal coaching for leaders who want to stay at the bleeding edge. Regular sessions to explore new capabilities, solve strategic challenges, and maintain competitive advantage.
Leading expert across every major AI platform
Need help choosing the best AI for your business?
Compare ChatGPT, Claude, M365 Copilot and Gemini for business →Ongoing Services
Sustained capability and support
The journey does not end with training. These services keep your organisation ahead.
Organisational Change Management
AI adoption is a cultural shift, not a technology rollout. Change management programs that address resistance, build champions, and embed AI into how your organisation works.
Fractional Chief AI Officer
Strategic AI leadership without the full-time hire. Justin serves as your organisation's AI advisor, guiding platform decisions, governance, training roadmaps, and vendor evaluation on a retained basis.
Online Learning Modules
Self-paced learning for teams that need flexibility. Structured modules covering AI fundamentals, platform-specific training, and advanced workflows that teams can complete on their own schedule.
Ongoing Support & Group Coaching
Continuous learning and support after the initial program. Regular group coaching sessions, office hours, prompt libraries, and a direct line to Justin for questions as they arise.
Where should your organisation start?
Every organisation is different. Justin will recommend the right starting point based on where you are today.
What Leaders Say
Real reactions from real teams
Marketers, executives and operators who’ve worked with Justin to embed AI into how they lead and deliver.
“The course gave us practical, immediately usable frameworks for working with AI tools like Copilot. The Prime, Prompt, Produce method completely changed how I structure prompts for real-world use cases — SEO, content, strategy, AI as a brainstormer. It's all directly relevant to the work I do, and actionable. It's already saving me time, but more than that, it's bringing fun to work.”
Cath Weatherley
Marketing Manager, QBE Insurance
“A genuinely valuable reset on how to work smarter with AI. Not just what's new. But what's useful. As I deepen my AI and prompt engineering skills, this session wasn't just informative, it was a turning point that shifted how I think, create and deliver value. No fluff. Just clarity, confidence and practical impact I'm already applying.”
Lesley Gurney
Senior Manager, Marketing & Comms, ICC Sydney
“What a fantastic session. A full day of personal development around 'how' to use AI. The mindset shift, the knowledge, and now the inspiration and confidence to become fluent in AI was game changing both from a personal and business perspective.”
Adele Creighton GAICD
National Head of Healthcare, Macquarie Business Bank
“Such a great session, Justin. Thank you for guiding us through not just the tools, but a mindset shift. I'm excited to keep exploring how AI can help me think faster, collaborate smarter, and focus on the work that brings me the most value and joy.”
Brittney Angus
Event Marketing Coordinator, Destination NSW
“Thanks Justin. The power of AI is quite extraordinary, and leveraging it in the right ways can drive so much efficiency and optimisation across our business. Appreciate the session that has already helped us unlock so much.”
John Winters
Co-founder & CEO, Superhero
“Thanks Justin for a great interactive session that I'm sure will help us drive efficiency and open our minds to the power of AI.”
Jodi Murray-Freedman
Chief Marketing Officer, Bakers Delight
Industry Expertise
AI training tailored to your industry
Justin has trained teams across 48+ industries. Every program is built around the language, workflows, and pressures of your specific sector.
AI for Accountants
AI for Advocacy
AI for Aged Care
AI for Agriculture
AI for B2B Sales
AI for Banking
AI for Brokers
AI for Bureaus
AI for CEOs
AI for Clergy
AI for Coaching
AI for Construction
AI for Consulting
AI for Creatives
AI for Customer Service
AI for EA/PAs
AI for Ecommerce
AI for Education
AI for Engineering
AI for Events
AI for Financial Services
AI for FMCG
AI for Franchising
AI for Government
AI for Healthcare
AI for Hospitality
AI for Human Resources
AI for Insurance
AI for Leaders
AI for Legal
AI for Logistics & Supply Chain
AI for Manufacturing
AI for Marketing
AI for Media & Communications
AI for Mining & Resources
AI for Not-for-Profit
AI for Pharmacy
AI for Procurement
AI for Professional Services
AI for Project Management
AI for Property
AI for Radiology
AI for Recruitment
AI for Retail
AI for SMEs
AI for Sport
AI for Telecommunications
AI for Travel